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Vocabularies/Ontologies to represent user browsing behaviour

From: Riccardo Porrini <riccardo.porrini@disco.unimib.it>
Date: Tue, 5 Nov 2013 10:33:29 +0100
Message-ID: <CANEFd9z6UYVN1RObXR1S=xNuT_wEgAidi6DP7zOVKN_DW61-7w@mail.gmail.com>
To: semantic-web@w3.org
Hi,
are there any vocabularies/ontologies to represent web site end-users
browsing behaviour in terms of actions and transitions between
different pages?

For example, suppose that you run an e-commerce website. You display
the products you sell in many different ways: keyword search results,
faceted search results, browsing by items' categories, etc. Within a
browsing session a user may, for example, browse by category, then
pose a keyword query and use facets to filter out results etc. I'm
interested in representing these interactions and transitions between
different website pages, and then instantiate the model using real
website usage statistics.

Are you aware of efforts made in this direction? I found many works
(e.g. [1, 2]) focusing on the "editorial" side, but my focus is
slightly different (representing browsing behaviour a-posteriori).

Thank you very much.

[1] Yuangui Lei, Enrico Motta, John Domingue. An ontology driven
approach to web site generation and maintenance. In: 13th
International Conference on Knowledge Engineering and Management (EKAW
2002).
[2] Yuhui Jin, Sichun Xu, Stefan Decker. OntoWebber: A Novel Approach
for Managing Data on the Web. In Proceedings of the 8th International
Conference on Extending Database Technology (EDBT 2002).

--
Riccardo Porrini
Received on Wednesday, 6 November 2013 09:36:39 UTC

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