RE: fabrikam?

 
> Shouldn't we be using one of the reserved domain names (example.org, 
> example.com or example.net) as the 
> domain name for examples?
> 
> http://www.rfc-editor.org/rfc/rfc2606.txt

it's used as a namespace prefix, and again as a part of our example.com 
based URIs, eg. from the SOAP binding spec:

"""
<wsa:EndpointReference
     xmlns:wsa="http://www.w3.org/@@@@/@@/addressing"
     xmlns:wsaw="http://www.w3.org/@@@@/@@/addressing/wsdl"
     xmlns:fabrikam="http://example.com/fabrikam"
     xmlns:wsdli="http://www.w3.org/2004/08/wsdl-instance"
     wsdli:wsdlLocation="http://example.com/fabrikam
       http://example.com/fabrikam/fabrikam.wsdl">
   <wsa:Address>http://example.com/fabrikam/acct</wsa:Address>
   <wsa:Metadata>
       <wsaw:InterfaceName>fabrikam:Inventory</wsaw:InterfaceName>
   </wsa:Metadata>
   <wsa:ReferenceParameters>
       <fabrikam:CustomerKey>123456789</fabrikam:CustomerKey>
       <fabrikam:ShoppingCart>ABCDEFG</fabrikam:ShoppingCart>
   </wsa:ReferenceParameters>
</wsa:EndpointReference>
"""