Re: New text Issue 25: Aggregated data: collection and use for audience measurement research

The core of the problem of 'aggregated statistical reporting' is that it is about unique users / unique user behavior, instead of usage. The retention time of linkable pseudonyms makes it a technology with a memory.

Because these metrics are about users instead of usage, DNT must be meaningful. 

Rob


Kathy Joe <kathy@esomar.org> wrote:

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Received on Saturday, 9 March 2013 12:55:00 UTC