RE: Article: Yahoo! Launches Global Support for Do Not Track (Yahoo! Policy Blog)

John,

Thank you for the kind words.

Yes - we are supporting the DNT:1 header currently available in recent versions of some browsers.  I was a little disappointed to see the "tool" term used as well as I don't believe the reporter understood this was less of a Yahoo! tool and more of a web browser tool that Yahoo! listens for now.  And lastly, correct, we're implementing across all of our properties and ad platforms (where Yahoo! is acting as a 3rd party).

- Shane

From: John Simpson [mailto:john@consumerwatchdog.org]
Sent: Thursday, March 29, 2012 11:50 AM
To: Shane Wiley
Cc: public-tracking@w3.org (public-tracking@w3.org)
Subject: Re: Article: Yahoo! Launches Global Support for Do Not Track (Yahoo! Policy Blog)

Shane,

An important step. Congratulations.  As I understand your post,  Yahoo! is announcing that you will support DNT when the header is sent from a browser.  Is that right?

Sone of the press coverage seems a little confused. Like this Washington Post piece saying that Yahoo! will implement a "Do Not Track tool":

http://www.washingtonpost.com/business/technology/yahoo-announces-do-not-track-tool/2012/03/29/gIQAuoQyiS_story.html

You saying that you'll honor DNT on all your properties, right?  Not that there will be a DNT "button" or mechanism on your sites, right?

Again, important step forward.  Congratulations.

John



On Mar 29, 2012, at 7:20 AM, Shane Wiley wrote:


http://www.ypolicyblog.com/policyblog/2012/03/29/yahoo-launches-global-support-for-do-not-track/

Before you ask, Yahoo! is deeply committed to the W3C process - I'm not going anywhere :) - but I could only comment on currently known DNT structures in today's announcement.

- Shane

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