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Re: Today's call: summary on user agent compliance

From: Jonathan Mayer <jmayer@stanford.edu>
Date: Wed, 13 Jun 2012 20:16:37 -0700
To: Shane Wiley <wileys@yahoo-inc.com>
Cc: Rigo Wenning <rigo@w3.org>, "public-tracking@w3.org" <public-tracking@w3.org>, "Roy T. Fielding" <fielding@gbiv.com>, Tamir Israel <tisrael@cippic.ca>
Message-ID: <2ACC708BEFDB4776A5E8D1FBF1BE3CCE@gmail.com>
Shane,  

The online advertising industry participants in the working group have not spoken with one voice on the issue of browser defaults.  AdTruth and Microsoft appear willing to honor Do Not Track by default.  Representatives from Adobe, Google, and Yahoo have indicated that they'd prefer not to.  It certainly would be helpful to hear the perspectives of other working group members who operate advertising businesses.

Best,
Jonathan


On Wednesday, June 13, 2012 at 7:46 PM, Shane Wiley wrote:

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> Jonathan,
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> Are you referring to the one ad targeting company that relies on digital fingerprinting and desperately needs DNT to provide some level of user control over their current business practices?  There may be a few outliers but please understand they represent less than 1% of traffic on the Internet.  If that’s your goal, so be it.
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> - Shane
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> From: Jonathan Mayer [mailto:jmayer@stanford.edu]  
> Sent: Wednesday, June 13, 2012 10:11 PM
> To: Shane Wiley
> Cc: Rigo Wenning; public-tracking@w3.org (mailto:public-tracking@w3.org); Roy T. Fielding; Tamir Israel
> Subject: Re: Today's call: summary on user agent compliance
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> Shane,
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> I'm not quite sure what you mean by "a standard no one in industry will implement."  Earlier today a working group member from an ad targeting company suggested they would implement the W3C Do Not Track standard if it included honoring Internet Explorer's default implementation.
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> Jonathan
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> On Wednesday, June 13, 2012 at 5:51 PM, Shane Wiley wrote:
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> > We already are by discussing elements of a standard no one in industry will implement. You're taking us down that road again...
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> > - Shane
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> > -----Original Message-----
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> > From: Rigo Wenning [mailto:rigo@w3.org]  
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> > Sent: Wednesday, June 13, 2012 7:59 PM
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> > To: public-tracking@w3.org (mailto:public-tracking@w3.org)
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> > Cc: Roy T. Fielding; Tamir Israel
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> > Subject: Re: Today's call: summary on user agent compliance
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> > On Tuesday 12 June 2012 16:30:21 Roy T. Fielding wrote:
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> > > DNT is not the only consent mechanism. Right now it doesn't
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> > > even qualify as one. Inside the tracking status resource you
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> > > will see a link to a control resource. That resource is a
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> > > consent mechanism. It doesn't depend on DNT. It doesn't
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> > > disappear even if the DNT field is ignored. And that's just
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> > > one of many possible consent mechanisms other than DNT that
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> > > a site might use in order to comply with regional laws.
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> > You could implement P3P that had already that opt-out URI 10 years  
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> > ago... Roy, are you suggesting we repeat history?
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> > Rigo
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Received on Thursday, 14 June 2012 03:17:08 UTC

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