Re: Intended usage notification

On Sat, 28 Mar 2009, Alissa Cooper wrote:
> On Mar 26, 2009, at 6:39 PM, Ian Hickson wrote:
> > > - This site just asked me if I wanted to be advertised at based on 
> > > my location: reject.
> > 
> > (Why would you reject it? Location-based ads are far more useful than 
> > generic ads.)
> 
> There is a trade-off here that some web users recognize. Receiving a 
> location-based ad might be more valuable than a non-location-based ad, 
> but some people balance that value against the risk that the site would, 
> for example, determine whether the location is a doctor's office and 
> sell that fact to health insurers or drug companies, reveal the location 
> as part of civil litigation or in response to a government subpoena, or 
> hand it off to a rogue employee who abuses it (e.g., for stalking). All 
> of these things happen in reality, whether with location information or 
> other data exchanged on the web.

Sure, if you don't trust the site, then you shouldn't give the information 
to the site. Why is the problem above any more likely when the site says 
"I will show ads based on your location" than "I will show you your 
position on a map based on your location"?

Are we expecting the site to say "I will use this information to show 
local ads and will then sell your position to health insurers who will get 
subpoenaned by the government where a rogue employee with use your 
position to stalk you"?


> This is not a comment on the value of Martin's proposal. I just wanted 
> to point out that a value proposition exists here and some web users, 
> given the chance, would choose not to share their information even when 
> sharing might offer a benefit.

How is this any different for transient location information than for, 
say, shipping information, or credit card details?

-- 
Ian Hickson               U+1047E                )\._.,--....,'``.    fL
http://ln.hixie.ch/       U+263A                /,   _.. \   _\  ;`._ ,.
Things that are impossible just take longer.   `._.-(,_..'--(,_..'`-.;.'

Received on Saturday, 28 March 2009 17:18:37 UTC