Re: Monetizing Web apps

I agree wholeheartedly with Jo, here.  

Selling apps is just one of the multiple facets of monetization. Not only is it complex to organize (as Robin mentions), it is also very quickly loosing relevance compared to other monetization strategies[1].

imho, we should instead look at carrier billing, simplifying credit card input, strategies to abstract away payment method, etc.

--tobie

On Thursday, March 7, 2013 at 10:17 PM, Jo Rabin wrote:  
> I'd argue that for many apps it's not the software that has value, it's the service provided by the app. This might be a narrow distinction in the case of apps where the service is what the software alone enables. But for apps that require an online component i'd probably argue that the requirements are different and a less complex approach may be viable.
> jo
>  
> Sent from my iPad
>  
> On 7 Mar 2013, at 14:59, Dominique Hazael-Massieux <dom@w3.org (mailto:dom@w3.org)> wrote:
>  
> > Le jeudi 07 mars 2013 à 14:24 +0100, Robin Berjon a écrit :
> > > We don't have anything that resembles that in the Web Platform. Is it  
> > > something that we believe we want? Note that being able to copy apps but  
> > > supporting in-app purchases likely produces a similar outcome (since you  
> > > can copy an empty shell and require in-app proof-of-purchase of  
> > > everything else).
> >  
> >  
> >  
> > That's certainly a good point; I haven't looked into it much yet, but I
> > believe Mozilla MarketPlace approach is described at:
> > https://developer.mozilla.org/en-US/docs/Apps/Publishing/Validating_a_receipt
> >  
> > Dom  
[1]: http://gigaom.com/2012/10/26/freemium-app-revenue-growth-leaves-premium-in-the-dust/

Received on Friday, 8 March 2013 10:27:31 UTC